Armc 24 Official After movie

News & Updates

South Africa Shines at Reeperbahn Festival: Busiswa Takes Center Stage

South Africa Shines at Reeperbahn Festival: Busiswa Takes Center Stage

by ARMC | Oct 7, 2024

South African talent took center stage at the prestigious Reeperbahn Festival in Hamburg, Germany,...

#ReggiesMusicRush

#ReggiesMusicRush

by ARMC | Sep 16, 2024

Powered by ARMC | SBX Music | Interview by Reggie Rasodi On this episode of "Reggie's Music Rush",...

#ReggiesMusicRush

#ReggiesMusicRush

by ARMC | Aug 15, 2024

Powered by ARMC | Sauwcy | Interview by Reggie Rasodi In the second episode of the second season...

#ReggiesMusicRush

#ReggiesMusicRush

by ARMC | Jul 17, 2024

Powered by ARMC | RGRSNW | Interview by Reggie Rasodi Welcome to season 2 of #ReggiesMusicRush,...

Release your rhythm! Africa Rising Music Conference 2024 announces full day program, headline sponsors and the launch of Phase Two and VIP conference tickets.

Release your rhythm! Africa Rising Music Conference 2024 announces full day program, headline sponsors and the launch of Phase Two and VIP conference tickets.

by ARMC | May 2, 2024

Africa Rising Music Conference 2024 announces full day program, headline sponsors and the launch of Phase Two and VIP conference tickets.

New dates for Africa Rising Music Conference 2024 in honor of 30 Years of South African democracy

New dates for Africa Rising Music Conference 2024 in honor of 30 Years of South African democracy

by ARMC | Apr 9, 2024

Music and Democracy Unite: New dates for Africa Rising...

Join us with Reeperbahn curator and founder of @_c

Join us with Reeperbahn curator and founder of @_collabeez , @debbza , who curated the incredible Africa-focused sessions at Reeperbahn 2024. 🌍✨ Dive in to discover Deborah’s inspiring background and journey in the music industry moderated by our one and only @namakau.star ! 🔥 #Reeperbahn2024 #MusicIndustry #AfricanMusic #Collabeez #BuildingBridges

South African excellence took the stage at @reeper

South African excellence took the stage at @reeperbahn_festival last month! 🇿🇦✨ In a powerful collaboration between @africa_rising_music_conference , @sampra_official , @_collabeez , @paradiseworldwide_ and @paradisesoundsystem , her majesty @busiswaah made waves in Hamburg, Germany—representing SA music on a global stage 🌍🎤. From an insightful panel discussion on the future of African music to a jaw-dropping performance at Bahnhof Pauli, Busiswa’s presence was a celebration of the vibrant, evolving sounds of South Africa! 🔥 Let’s keep building bridges and ensure that African voices are heard worldwide! 💫 📸 - @kain.adel #ReeperbahnFestival #AfricaRising #Busiswa #SAMPRA #GlobalMusic #MusicExport #Paradiseworldwide #Collabeez

Building Bridges, Connecting African & European Mu

Building Bridges, Connecting African & European Music Markets at the 2024 MTN Bushfire x ARMC Arts Round Table! In the spirit of the arts development pillar under MTN Bushfire’s #BRINGYOURFIRE mandate, ARMC has joined MTN Bushfire for the third year as the official partner for the Arts round Table. This year, we successfully brought together 20 international delegates and 120 Eswatini arts industry practitioners for an insightful range of workshops and to discuss thematically driven conversations around the professionalisation and development of the arts. Our partnership creates synergies and promotes the sustainability of creative industries through the annual opportunity to meet, engage, showcase, and activate on a dynamic range of topics and outputs between the European and African music markets. To date, over 1000 Eswatini artists have benefited from the Arts Round Table. Here’s to a bright future of building more bridges to connect Eswatini to the world! 🚀 Our official after movie from this year’s Arts Round Table is out now and available via the link in our bio! #BRINGYOURFIRE #BuildingBridges #ARMC2024 #ArtsRoundTable #MTNBushfire

Welcome to the new edition of our ARMC “Gems of

Welcome to the new edition of our ARMC “Gems of Advice” series! 💎✨ In this edition, we’re diving into Ballantine’s: Staying True to the Music with insights from @dope_saint_jude and moderator @namakau_star. Their message: Staying true to yourself in the music industry is all about authenticity, celebrating each other’s wins, and uplifting one another. 🙌 Don’t miss this inspiring conversation—watch the full episode now, link in bio! #GemsOfAdvice #ARMC24 #StayingTrue

🎶✨ Welcome to the third episode of Reggie’s

🎶✨ Welcome to the third episode of Reggie’s Music Rush, hosted by @infinite67_ , where we dive deep into the soul of rising South African talent, @sbxmusic_ 🎤. From the streets of Pretoria East to the vibrant vibes of Empangeni, SBX is making waves with her powerful vocals and raw, honest songwriting.Catch the full interview by clicking the link in our bio and experience the magic behind her music! 🎶✨ #ReggiesMusicRush #SBX #SouthAfricanMusic #SoulfulSounds #NowThatItsOver #ARMC #Interview

Live and direct from @reeperbahn_festival with the

Live and direct from @reeperbahn_festival with the incredible @bongeziwemabandla and @namakau.star , fresh off their powerful panel on South Africa’s musical resistance curated by @_collabeez. A key takeaway? South Africans are unstoppable—resilient not only in spirit but also in sound. While challenges exist, they aren’t uniquely ours; however, our resilience offers the world something truly special. 🌍✨ Big shoutout to @_collabeez for the support, and here’s to more uplifting conversations on the global stage! #ReeperbahnFestival #AfricaRising #MusicalResistance #SAtoTheWorld“

They said Africa to the world and we delivered! Th

They said Africa to the world and we delivered! This weekend was about connection and celebration! 🌍✨ From the vibrant pop culture in Berlin, knowledge exchanges @popkulturberlin to an unforgettable show at @skymic_berlin and the electrifying @MusaKeys & @athie_umgido performances at @maaya_berlin ! It’s always a joy to connect with cultures, friends from the continent, and new faces in new places. Here’s to building more bridges sharing our love for music, and creating unforgettable memories 👏 #CultureConnect #GoodMusic #AfricaToTheWorld #BerlinVibes #BuildingBridges

Welcome to the second edition of our ARMC “Gems

Welcome to the second edition of our ARMC “Gems of Advice” series! 🌟 In this edition, we’re featuring insights from this year’s female powerhouse, @kimjayde. Her message: Success takes time—nurture yourself and your dreams with care and resilience and be kind to yourself. 💪💖 Watch the full episode now, link in bio! #GemsOfAdvice #ARMC24 #MusicIndustryInsights #PatienceIsPower #MentalHealthMatters

We’re taking Africa to the world, one performanc

We’re taking Africa to the world, one performance at a time 🚀 We’re thrilled to announce that @busiswaah will be performing at the @reeperbahn_festival in Hamburg from the 18th to the 22nd of September! 🌟 Thanks to @sampra_official and our shared commitment to building bridges, we’re bringing African excellence to a global stage. Follow @busiswaah and her @reeperbahn_festival journey alongside some magical musical moments with @paradisesoundsystem stay tuned—there’s so much more to come! 🌍✨ #BusiswaAtReeperbahn #SAMPRA #AfricaRisingMusicConference #ReeperbahnFestival #AfricanExcellence #MusicFestival #rbf

It’s Friday and we know what that means!! 🔥

It’s Friday and we know what that means!! 🔥 The Rhythms Unleashed @paradiseworldwide__ Playlist just got hotter with these fresh drops out today! 🌟 1️⃣ Retro Vibe feat. Gemma Fassie - Misscomplicationship (Yolophonik Remix)Groove to @retrovibe_sa, @gemmafassie, and @yolophonik’s retro-infused masterpiece! ✨ 2️⃣ Natasha Chansa feat. Xaven & Jc Kalinks - Far Away@princess_natasha_chansa teams up with @xaven_kopala_queen and @jc_kalinks_official for this powerful anthem. 🌍🔥 3️⃣ Basani - Tropical BreezeFeel the Euro summer with @basanib.sa’s tropical tune, brought to you by @are_we_groovin. ☀️🌴 Big ups to @applemusic @spotifyafrica @boomplaymusic @audiomackafrica @traxsource @youtubemusic and @beatport for the support 💕 Hit play now! 🎶 #RhythmsUnleashed #NewMusic #NewMusicFriday #MusicMoves

Get ready for an inspiring deep dive in the second

Get ready for an inspiring deep dive in the second episode of season two of #ReggiesMusicRush, where we spotlight the incredible talent of @sauwcy_ . In honor of Women’s Month, this special edition celebrates the remarkable contributions of women in music. Join us as Sauwcy, known for her vibrant and powerful style, shares her journey, inspirations, and insights. Don’t miss out on this empowering conversation! Link to the full article in our bio. #ReggiesMusicRush #WomensMonth #EmpoweringWomenInMusic

Missed ARMC this year or want to relive the magic?

Each week, we’re excited to highlight some of ou

Each week, we’re excited to highlight some of our favorite releases from our ecosystem! This week, we’ve got: 1️⃣ @namakau.star & @tonicmotion - „She is the One“2️⃣ @yamikooooooooo - „Rear View Mirror“3️⃣ @kuchicola - „Crash & Burn“ Take a listen to these incredible artists and more on @spotifyafrica @applemusic, @youtubemusic, or your favorite DSP. Here’s to a rocking weekend! 🎶 #NewMusic #WeekendVibes #NowPlaying

As we do every Friday, we are shining a light on t

As we do every Friday, we are shining a light on the latest music releases to get you in the weekend mood! Check out @unticipated_soundz with “Qohh,” @sibumanzini_official feat. @the_velemseni with their single “Hangover” under @antidotemusic and @ronn.ofc & @yazzminmusic dropped “Afro Unity” under @ewesrecords 🎶 Stream out playlist now available in the link in the bio 📌 #releasespotlight #newmusic #outnow

We embraced the empowering theme ‘Girl in the Mi

We embraced the empowering theme ‘Girl in the Mirror - Re.flexion’ at our recent #ARMC24 panel discussion celebrating the incredible women in the music industry with speakers @hloni_modise, founder of @basadiinmusicawards_sa @mamngcobo pastor at God’s Pearl Ministries and business manager @lesedifm and @motswedingfm @mamonthamotaung and moderator @stellaantos. As we commemorate Women’s Month and Women’s Day in August, we salute the Basadi In Music Awards’s advocacy for female voices and representation in South Africa’s global music evolution, highlighting the achievements of female artists and industry professionals. Stay tuned for the anticipated @basadiinmusicawards_sa happening at @joburgtheatre on the 10th August! #WomenInMusic #BasadiInMusicAwards #EmpowermentThroughMusic #BuildingBridges #ARMC24

Sharing our #ARMC highlights with a burst of festi

Sharing our #ARMC highlights with a burst of festival flair. We stepped into the world of South Africa’s music festival scene as festival pros @BradHolmes Managing Director @basslinefest, @AlainFerrier Creative director of @cottonfest, DJ and sonic curator @mamthug, @dalederuig MD at @steynent and moderator Nickita Maesela, painting a vibrant picture of the country’s festival landscape! #ARMCPanelRecap #musicfestivals #musicbusiness #ARMC24 #buildingbridges

TGIF! Every Friday we step into the Spotlight with

TGIF! Every Friday we step into the Spotlight with the Latest Releases from @paradisesoundsystem and this week we have @tysonsybateli with his latest album “Home” @micimusic @frigidarmadillo @sunelmusician put us in our feels with their new single “Feelings” and the talented @mbuso_de_mbazo brings us back to the future with a remix to @namakau.star’s “Rewind”. Listen to our @spotify playlist and discover more of your Weekend Essentials using the link in the bio! #NewMusic #ReleaseSpotlight #fridayfever

We got to delve in the world of @nkok.productions

We got to delve in the world of @nkok.productions and @davidmrakpor at the @bluelab_beats Production Workshop which happened in the @ampdstudiosza Live Room at #ARMC24! Reliving the moments we vibed with #BlueLabBeats #ProductionWorkshop #ARMC24 #BuildingBridges

A standing ovation for the “Beyond Taboos” pan

A standing ovation for the “Beyond Taboos” panel during #ARMC24 held at Gramadoelas VIP area, @markettheatre where artists and game changers @infinite67_ @misspammie_ @delta_the_leo @zanahafrikan_za discussed how to challenge norms with the transformative power of music and representation. The audience was enlightened by the insights shared on reshaping perceptions and fostering inclusivity in sexuality. #BeyondTaboos #Insclusivity #representation #buildingbridges

Welcome to another exciting Friday Release Spotlig

Welcome to another exciting Friday Release Spotlight! Discover the latest hits added to our playlist. Stream new music from @tronpyre with “Destiny’s child” @konimusik @iddaziz with their Afro house collaboration on “Wachanare” , and “Addict by @sar.nilo feat. @mzwaamusic . Let the music ignite your weekend vibes! 🌟🎶 #FridayReleaseSpotlight

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