The Africa Rising Music Conference (ARMC) is Johannesburg’s premier platform dedicated to female leadership and fostering connections between artists and executives. Scheduled for its fifth edition in May  2025, ARMC aims to bridge the gap between African talent and the international music scene, offering valuable insights for stakeholders eager to navigate the rapidly growing African market.

ARMC’s key objectives include amplifying underrepresented voices, building bridges, facilitating knowledge exchange, and driving innovation. The conference provides a dynamic environment for discovering new talent, catalyzing meaningful change, and creating unparalleled opportunities for growth and collaboration. Whether you’re an artist, brand, or executive, ARMC  offers a platform to understand and influence the future of music, both in Africa and globally.

The conference features ARMC by Day, comprising panels, workshops, and networking sessions, alongside ARMC by Night, which showcases performances by local and international artists.